| Online Dating Statistics | Data |
| Total number of single people in the U.S. | 54,250,000 |
| Total number of people in the U.S. who have tried online dating | 41,250,000 |
| Total eHarmony members | 15,500,000 |
| Total Match.com members | 21,575,000 |
| Number of questions to fill out on eHarmony survey | 400 |
| Annual revenue from the online dating industry | $1,249,000,000 |
| Average spent by dating site customer per year | $239 |
| Average length of courtship for marriages that met online | 18.5 Months |
| Average length of courtship for marriages that met offline | 42 Months |
| Percent of users who leave within the first 3 months | 10 % |
| Percent of male online dating users | 52.4 % |
| Percent of female online dating users | 47.6 % |
| Percent who say common interests are the most important factor | 64 % |
| Percent who say physical characteristics are the most important factor | 49 % |
| Percent of marriages in the last year in which the couple met on a dating site | 17 % |
| Percent of current committed relationships that began online | 20 % |
| Percent of people who believe in love at first sight | 71 % |
| Percent of women who have sex on the first online dating encounter | 33 % |
| Percent of people who say they have dated more than one person simultaneously | 53 % |
| Percent of sex offenders who use online dating to meet people | 10 % |
| What’s more important on a first date | |
| Personality | 30 % |
| Smile & Looks | 23 % |
| Sense of Humor | 14 % |
| Career & Education | 10 % |
| Type of hair color most people are attracted to | |
| Blonde | 32 % |
| Brown | 16 % |
| Black | 16 % |
| Don’t Mind | 16 % |
| Red | 8 % |
| Bald | 8 % |
| Gray | 4 % |
| Girls Prefer | |
| Nice Guys | 38 % |
| Bad Guys | 15 % |
| Blend of Both | 34 % |
| Any man I can get | 6 % |
| Guys Prefer | |
| The modern career girl | 42 % |
| The girl next door type | 34 % |
| The hottie | 24 % |
| Online Dating Facts |
| A woman’s desirablility online peaks at 21 |
| At 26, Women have more online pursuers than men |
| By 48, Men have twice as many online pursuers as Women |
| Men lie most about; Age, Height, Income |
| Women lie most about: Weight, Physical Build, Age |
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